MOST VALUABLE MOMENTS - McDonald’s

McDonald’s has always been the go-to destination for craveable food at an affordable price. But at McDonald’s affordable food can also mean special moments. Only at McD’s does a dinner-date with the your kid somehow feel extra special. It’s where a simple cab ride through the drive-thru makes any night a great night. And where lifelong friendships grow stronger over weekly breakfast debriefs. This platform for Value and Affordability highlighted the times when simple moments of joy are kept within reach. And reminded us that McDonald’s has always been the place where moments like these seem to happen.

Role: Executive Creative Director